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Tech firms more trusted than mainstream media

Posted on Sunday, June 27 2010 @ 02:25:42 CEST by


A study by market research firm Zogby International found that tech giants like Google, Apple, and Microsoft are more trusted than traditional news media. You can read more at Telegraph.
The study, of more than 2100 people, found nearly half they trusted the big three technology firms Apple, Google and Microsoft" completely" or "a lot”.

This was compared to eight per cent trusting Twitter and 13 per cent saying they had more faith in Facebook.

But all of the companies rated higher than traditional media, the research concluded.

One in five young adults, aged between 18 and 29, said they had higher trust levels in Facebook.

Meanwhile, 15 per cent of young people said they trusted Twitter.

The traditional media received little sympathy from the public with only eight percent of all adults and six percent of young adults saying they trusted them.



 



 

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