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ASUS eBook reader to arrive for under $599

Posted on Friday, August 06 2010 @ 16:26:29 CEST by

ASUS will be entering the eBook reader market in October but unfortunately the company's device is not as exciting as many people hoped. While mainstream eBook readers cost well under $200, the ASUS device is expected to cost "under $599". That's $100 more than the cheapest Apple iPad, and the device doesn't even feature e-paper but a 8-inch 64-grayscale TFT-LCD display. Sounds like a though sell to me.
Asustek is negotiating bundled sales with mobile telecom carriers, the company indicated.

The LCD panel of Asustek's e-book reader is provided by Chimei Innolux (CMI), which makes it with a special process to improve reflection, Digitimes Research analyst Mingchi Kuo said. While the LCD panel offers fast response time, it is still no match for e-paper in terms of contrast ratio and reflective performance, he added.

Source: DigiTimes



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