ICANN reveals list of applied-for new TLDs

Posted on Wednesday, June 13 2012 @ 22:46 CEST by Thomas De Maesschalck

ICANN has published a list of who's going after new top-level domains, now that companies and organizations have had the first opportunity to register their own, unique TLDs. The list is embedded below, more details can be found at CNET.

For the first time, brands can have their own TLDs, also known as "strings." And many are. Among the brands that have secured their domain extensions are .Google, which we know about, but also Apple, Microsoft, Samsung, and Dell. Others include Sony, Nokia, Netflix, Oracle, Cisco, Yahoo, and AOL.

Others are gunning not for their own names, but to land the contract to run and manage the .TLD, the way that Verisign runs .com.

Google was particularly aggressive in applying for TLDs. In addition to .Google, it applied to nab .android, .chrome, .cloud, .lol, .vip, and .wow. Amazon likewise had multiple applications beyond its own name, including .book, .fire., .music, and .free. Microsoft has applied to cover several of its brands, including .azure, .hotmail, .skydrive, and .skype. Symantec also applied for .cloud, alongside .protection and .antivirus.

About the Author

Thomas De Maesschalck

Thomas has been messing with computer since early childhood and firmly believes the Internet is the best thing since sliced bread. Enjoys playing with new tech, is fascinated by science, and passionate about financial markets. When not behind a computer, he can be found with running shoes on or lifting heavy weights in the weight room.

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