Apple smartphone marketshare hits three-year low

Posted on Friday, July 26 2013 @ 13:37 CEST by Thomas De Maesschalck
Research firm IDC published its report about the smartphone market in Q2 2013. Compared to last year, the market saw a large growth of 52.3 percent, from 156.2 million units shipped in Q2 2012 to 237.9 million units in Q2 2013.

Samsung is by far the largest smartphone maker with a marketshare of 30.4 percent, but the firm is slightly less dominant as it had 32.2 percent of the market last year. Apple on the other hand saw a three-year low in smartphone marketshare, despite shipping 5.2 million iPhones more than last year the firm saw its marketshare decline from 16.6 percent to 13.1 million as its growth rate is significantly lower than the industry's average.
According to IDC, Samsung managed to ship a total of 72.4 million smartphones during Q2 -- a 43.9% boost year-over-year -- with help of the Galaxy S 4 and price cuts to the GS3. To put that in perspective, that's more than double the 31.2 million iPhones Apple managed to ship, and Strategy Analytics claims this marks a three-year low in Cook and Co.'s marketshare. While LG and ZTE each occupy third and fifth place, respectively, Lenovo pushed Huawei out of the number four slot by sending out 11.3 million handsets.
Strategy Analytics smartphone marketshare for Q2 2013

Source: Engadget


About the Author

Thomas De Maesschalck

Thomas has been messing with computer since early childhood and firmly believes the Internet is the best thing since sliced bread. Enjoys playing with new tech, is fascinated by science, and passionate about financial markets. When not behind a computer, he can be found with running shoes on or lifting heavy weights in the weight room.



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