Is Blu-ray another marketing hype?

Posted on Thursday, July 21 2005 @ 4:15 CEST by Thomas De Maesschalck

You have got to love the marketing creativity of both sides of the blue laser "discussion." BDA (Blu-ray Disc Association) just announced the results of an independent study among consumers that clearly showed consumers prefer the Blu-ray disc for their content in the future!

Even though they can't program their VCR and don't know the difference between DVD+/-R/RW an "overwhelming" 58% loved BD and only 15% liked HD DVD! Read more at Ecoustics

About the Author

Thomas De Maesschalck

Thomas has been messing with computer since early childhood and firmly believes the Internet is the best thing since sliced bread. Enjoys playing with new tech, is fascinated by science, and passionate about financial markets. When not behind a computer, he can be found with running shoes on or lifting heavy weights in the weight room.

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