Samsung ranks second with 15 percent of the profit. The accounting is a bit weird but the report notes Apple and Samsung account for over 100 percent of industry profits because other smartphone makers either broke even or lost money.
Apple’s share of profits is remarkable given that it sells less than 20% of smartphones, in terms of unit sales. The disparity reflects its ability to command much higher prices for its phones. Its rivals mostly use Google Inc.’s Android operating system, making it harder for them to distinguish their offerings, and prompting many to compete by cutting prices. Moreover, Samsung and HTC have made missteps in recent years.