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Acer expects weaker European demand after Brexit vote

Posted on Monday, June 27 2016 @ 13:34:24 CEST by

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Acer CEO Jason Chen told DigiTimes that he's expecting weaker demand from Europe as a result of the UK's decision to leave the EU. The exact impact remains to be seen, but weakened consumer confidence and exchange rate fluctuations are expected to diminish sales.
The outcome of the UK vote has already created immediate impacts on exchange rates, and Acer will work to avoid the impacts from the changes of the currency exchange rates, Chen said Since Acer has over 30% of its revenues from Europe, Chen expects the referendum to affect Acer's operation in the region and the company has already seen some impacts from the exchange fluctuations.



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