A couple of years ago, ASUS and MSI branched out into the fast-growing gaming laptop market and at the moment they're the two largest vendors in this segment. Gaming laptops carry a premium price tag and a lot of manufacturers want to get into this market as sales of regular PCs aren't doing that great.
DigiTimes reports MSI and ASUS can expect rising competition from Dell, Haier and Razer in 2018. So how large is the gaming laptop market? The site claims that about five million units are expected to ship this year when you look at systems that feature a NVIDIA GeForce GTX 1060 class or better GPU. Total gaming laptop shipments, which include inexpensive models, are expected to reach 10 million units.
A report from Jon Peddie Research also points out that despite the small size of the "heavy gamer" market, they account for a disproportionately huge share of gaming device production value:
Research firm Jon Peddie Research's figures showed worldwide gaming hardware sales were US$26.1 billion in 2016 and will rise to over US$30 billion by 2018 with a CAGR of 7% from 2015-2018. Although heavy gamers only account for 3% of the overall gaming consumer base, their contribution in gaming device production value is as high as 46%.