Intel discrete GPU project suffering from poor efficiency?

Is history repeating for Intel? The company didn't manage to break into the graphics card market with its last two attempts and now rumors are circulating on the web that the upcoming DG1 card is shaping up to be a dud.

Anyway, lets take it with a grain of salt but WCCF Tech picked up chatter on Reddit that the DG1 card from Intel isn't a very ambitious product. It reportedly delivers performance just 23 percent higher than the Tiger Lake integrated graphics and the chip giant is said to be struggling to keep the chip within a 25W TDP:

Before we go any further, here is what the Reddit thread states:

New news from Intel insiders this weekend. DG1 is not shaping up very well at all.

In terms of performance DG1's envelope is stated to be Tiger Lake + ~23%.

Thermals/Power is looking to be dismal as Koduri is having a hard time reigning in DG1's power envelope. Anyone that has followed his GPU designs know that this has been his downfall forever.

Intel does actually have a couple of notebook design wins currently but it was explained to me that these were deals to lend a bit of legitimacy to Koduri's program, rather than to actual translate to sales/profits. It was stated that Intel would "give these things away," if it had to.

The real question now is should we expect to see Koduri still be working for Intel after Q3'20? If not, you can expect to never see DG2 make its way to a retail product.

The thoughts of Intel actually being a player with the likes of AMD and NVIDIA in the world of GPUs is slowly slipping away.

We'll find out more in 2020.