Sony PS3 production cost $800?

Posted on Monday, February 20 2006 @ 2:10 CET by Thomas De Maesschalck
According to financial analysts from Merrill Lynch the Sony PlayStation 3 is going to cost $800 per unit at launch. This is the production cost, the retail price of consoles is mostly a lot lower because consoles are sold at a loss.
Doesn't sound unreasonable considering what Sony's trying to get under cram under the hood of this thing; Lynch calls it an "expensive and difficult-to-manufacture product" because of the Cell processor and Blu-ray drive, which account for the lion's share of the backend parts costs (see above).

Granted, most of this analysis comes off as estimation and prediction, but we'd like to make a prediction of our own: the PS3? She's like Kutaragi's Spruce Goose. Oh she'll fly alright, but at what cost?
More details over here.

About the Author

Thomas De Maesschalck

Thomas has been messing with computer since early childhood and firmly believes the Internet is the best thing since sliced bread. Enjoys playing with new tech, is fascinated by science, and passionate about financial markets. When not behind a computer, he can be found with running shoes on or lifting heavy weights in the weight room.

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