We would like to begin by mentioning a good old marketing principle: if you want to sell a product to a man who has no need for it, then you should create this need in the first place. In our case, we should realise that such categories as "objective needs" or "true/false needs" can't actually be applied to the modern computer market at all. Did users have a need for DDR? No, they didn't. Users need neither DDRs, nor new CPUs, nor new graphic cards or HDDs. All they need is to have programs they deal with working nice and fast on their computers. But memory producers as well as CPU and chipset manufacturers decided that users needed DDR memory. Although, it was, in fact, like this: they needed them to need it.



Link: Digit-Life