Spotify is a compelling new way of connecting artists and fans, which reflects the shift we are seeing in digital music from a total reliance on a-la-carte services to the addition of new models that provide instant and legal access to artists’ music. Spotify is a wide-ranging, flexible and engaging music experience - and it’s still in Beta. By offering a compelling choice of ad-supported and paid- for services, the platform is in a strong position to foster a loyal community of users and attract advertisers. Not only that, Spotify will be a powerful promotional and discovery engine through which artists can grow their fan-bases. Sound quality was also excellent in our tests, being both solid with minimal dropouts, and compared well to other streaming services like Last.fm and Pandora. The Spotify library had all of the popular music that we expected it to have, but it didn’t do so great when looking for less mainstream bands in genres such as black metal. The next generation of music services are going to be all about giving listeners music on demand. Spotify is going to be huge.



Link: IT Reviewed