The GIGABYTE Z68X-UD7-B3 motherboard has an MSRP of $370, about $20 more than the P67A-UD7 when it was launched. This is expected because of the more expensive chipset and the extra features that come with the motherboard. It will be the users' choice between the P67A-UD7-B3 or the Z68X-UD7-B3 motherboards depending on the features that they will need.



Link: Bjorn3D